AIThe 200 Post Persona Method
A free guide to teaching AI to write in your voice.
The 200 Post Persona Method shows you how to stop guessing with AI and start giving it a clear blueprint: two hundred posts (half yours, half from voices you admire), a document about how you think, and an interview. It’s how my companies do their marketing. Sixty-two pages, free.
Is this you?
You asked it for a post and it sounded like a robot.
Everything it writes sounds like everyone else’s.
You rewrite the whole thing anyway, so what did it save you?
You’ve quietly stopped opening it.
The problem isn’t the tool. It’s the input.
Six of the interview questions, to answer out loud.
Part two of the method starts with a recorded interview with yourself. These get you started.
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Personal Background
Where are you from? What was your childhood like?
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Professional Journey
How did you get into this field? What was your path?
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Values and Beliefs
What are the core beliefs that guide your life and your work?
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Leadership and Communication Style
When you speak to your audience, what do you want them to feel?
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Your Audience
Who are you speaking to? Who are the people you serve?
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Strengths and Weaknesses
What would you say are your greatest strengths? What do people come to you for?
The other prompt sections, the two hundred posts, the persona document and the AI interview that ties it together are all in the book.
Get the whole method free.
It’s yours. The download is right below.
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How it works
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Curate your two hundred posts.
A hundred of your greatest hits, a hundred from voices you admire. That’s the reading list.
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Build the persona document.
Record your story, transcribe it, drop it in one doc. How you think, what you believe, who you serve.
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Let AI interview you.
It asks, you answer, then you hand it the blueprint. From then on, “write me a post about X.”
Set it up once. Then it’s yours, on every platform, in your voice.
How I taught AI to sound like me
Tell a contractor to remodel your kitchen and “make it look nice,” and you can guess how that goes. Cabinets that don’t match. A layout that makes dinner harder. Technically nice, and not at all what you had in mind. You didn’t start with a blueprint.
That’s what most people do to AI. I don’t write code. I run a handful of companies on AI by talking to it, and everything it writes in my name sounds like me, because I taught it to first. I gave it a reading list, a blueprint, and an interview.
People who know me can’t tell the difference. That’s the goal.
I don’t write code. I just taught it who I am.
What owners tell me
It’s fine, I guess. It’s just not me.
I spend longer fixing it than I’d spend writing it.
My assistant uses it and I can tell.
I don’t want to become a prompt guy.
What changes once AI knows your voice
It sounds like you on a good day.
One prompt, a draft you’d actually post. You edit it instead of rescuing it.
The same voice on social, in email, on the blog.
You stop staring at the blank screen.
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Run Your Own Marketing
With AI and my help, your own team puts out the email, the posts and the blog every week, in your voice.
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AI for Business Owners
Three ways I help owners use AI: your marketing, the one task that eats your week, or your whole team.
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The AI Working Session
Two hours at your desk, on the task that eats your week.
If you don’t teach AI how you sound, it guesses, and it sounds like everyone else.